Learning Design
I design the structures and resources that help people learn: onboarding architectures, resource libraries, event programmes, and instructional content. My approach starts with understanding what learners actually need, then building systems that make the right information accessible and useful.
SELECTED WORK
Community Onboarding Architecture
It's Complicated: Therapy Platform
Designed the onboarding experience for new members joining the It's Complicated member community, with resources that also support therapists in getting the most from the It’s Complicated SaaS platform. Built a structured Welcome Hub to guide therapists from sign-up through to active participation
Organised content across five distinct hubs: Welcome, Growth, Clinical, Local Communities, and It's Complicated Updates
Created a dedicated City Ambassador Resources hub with guidelines, how-to guides, and templates for community leaders running local events across Europe
Designed to reduce time-to-value for new members on a platform serving 5,000+ therapists
Practice Academy: Resource Library Architecture
It's Complicated: Therapy Platform
Built the Practice Academy from the ground up, developing the information architecture, topic taxonomy, and format taxonomy so therapists could find what they needed in the way they preferred to learn. The library was designed around real member needs, informed by surveys, feedback sessions, and engagement data.
Five topic pillars: Growth, Clinical Skills, Business & Legal, Tech & Innovation, Wellbeing
Four format types: Videos, Expert Sessions, Guides & Reports, Articles & Tips
Filterable by topic and format simultaneously, so learners can navigate by what they want to learn or how they want to learn it
Curated for therapists at different stages of their practice journey, from early-career to established practitioners
Event Curriculum & Learning Strategy
It's Complicated: Therapy Platform
Designed the annual event strategy, pillar framework and tracking system for a programme of 260+ events per year. Responsible for the full cycle: defining content pillars, planning and commissioning events, tracking performance and iterating strategy based on data.
74 events completed in Q1 2026, up 12% year on year
1,854 RSVPs in Q1, up 55.5% year on year, averaging 25 RSVPs per event
Top event: AI, Therapy, and the Digitally Extended Self — 288 RSVPs, 126 live attendees
Strategy reviewed quarterly using attendance and engagement data
SELECTED WORK
Instructional Content for a Food Rescue Organisation
Kaibosh Food Rescue: New Zealand
Designed a suite of educational content across multiple audiences to support Kaibosh's food rescue operations and community education programme.
Instructional video for supermarket staff on setting up a food donation system, designed to be used on the job across multiple store locations
Onboarding videos for volunteers, covering the food rescue process and their role within it
Educational content for donor businesses, explaining how food donation works and what participation involves
A series of lessons for primary school students on the impact of food waste and how food rescue works, designed to make a systemic issue tangible and meaningful for young learners
Animated Instructional Videos for Early-Career Learners Savvy Up: New Zealand
Given finished scripts, produced the animation and motion graphics that brought each lesson to life, translating written content into visual sequences designed to hold attention and reinforce key ideas.
Visual pacing and sequencing designed to serve the pedagogical intent of each lesson
Accessible to early-career professionals without being condescending